Omnis | Brand Identity

Six fragrances inspired by Roman mythology, each built around a different personality.

Six fragrances inspired by Roman mythology, each built around a different personality.

Client

Role

Year

University

Art Direction, Brand Designer

2022

OMNIS was exhibited at the University of Brighton Graduate Show 2022, translating Roman mythology into a fragrance brand built around personality rather than appearance.

Working as the sole designer on the project, I developed the full brand concept from the ground up — creating six fragrances, each inspired by a Roman deity and matched to a distinct personality type: Jupiter the leader, Juno the star of the show, Minerva simple but effective, Venus for love, Pluto for standing out from the crowd, and Diana rooted in nature. I led the brand identity, minimalist packaging design, and a personalised questionnaire that matches customers to their fragrance, delivering a concept that felt inclusive and distinctive by design.


hs.design

© 2026 Harryleighsmith. All rights reserved

hs.design

© 2026 Harryleighsmith. All rights reserved

hs.design

© 2026 Harryleighsmith. All rights reserved